The WORST Behavior at a Trade Show (Do Not Do This!)

At the IAEE Expo! Expo! the trade show about the trade show industry, reporter Robert Strong asked exhibitors, “What’s the worst behavior you’ve ever seen an exhibitor do at a trade show?”

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Many of these exhibitors are spending $5,000 per hour to be on the trade show floor. If you’re dropping that kind of money, then it goes without saying that you should be PAYING ATTENTION. Sadly, many people are not. They’re looking at their phones, talking to their coworkers, and not giving any attention to the audience. The irony is we caught a lot of this behavior at this very trade show as people were telling us, “Do not do this!” Watch, and you’ll see.

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