Spark Notes

During the Consumer Electronics Show (CES), the gadget review site Ubergizmo publishes on average 100 posts a day about product announcements and reviews. It's a tough job that takes a lot of coordination and very little sleep. On Hacking Media Production, Ubergizmo's founders Eliane Fiolet and Hubert Nguyen share how they manage this feat.

On BeanCast: Insulting Fat People and Is Real-Time Advertising a Fad

I recently appeared on an episode of The Beancast. We had a spirited debate over Nielsen recognizing online video as being on par with over-the-air video, how a slow web page can kill sales, and the value of G+. Listen.

New and Old Ways OF Using Storify to Produce Content

Storify co-founder, Burt Herman, was on a recent episode of Hacking Media Production, discussing ways journalists, marketers, and political groups have been collecting images, text, and tweets from the Web and then using Storify to weave them together as articles.

Insider Tricks to Landing Interviews with Industry Rock Stars

After a lot of success and failure, here are some techniques we've used over many years of reporting to land killer interviews.

Social Media Stats

35% of employers have found information on social media that’s caused them to not hire a job candidate.

One out of every seven minutes spent online is on Facebook.

One-third of Facebook’s 18-34 aged female demographic check Facebook when they first wake up, even before going to the bathroom.

78% of salespeople who use social media outsell their peers who don't use social media.

Funny status updates

"Parenting got a lot easier once I realized two things: I’ll never be perfect, and I don’t have any kids."
- @wordlust

"I went to a AAA meeting. A 12-step program to change a tire seems excessive."
- @RobertBuscemi

"Your password must contain at least one number, one Avenger, one New Yorker contributor, and no gluten."
- @wordlust

Connect

You know what's DEFINITELY more fun than an IRS audit? "Liking" Spark Media Solutions!

*This newsletter is not even mildly affiliated with the book note series of the same name.

Social media stats from Digiday and Forbes.
Status updates from WitStream and mediabistro.

Spark Media Solutions is based in San Francisco, CA. Contact us at info@sparkmediasolutions.com.

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